How to integrate Linkedin Ads MCP with Google ADK

This guide walks you through connecting Linkedin Ads to Google ADK using the Composio tool router. By the end, you'll have a working Linkedin Ads agent that can list active campaigns with daily spend, compare ad performance by campaign objective, create report for sponsored content clicks through natural language commands. This guide will help you understand how to give your Google ADK agent real control over a Linkedin Ads account through Composio's Linkedin Ads MCP server. Before we dive in, let's take a quick look at the key ideas and tools involved.

Linkedin Ads logoLinkedin Ads
Oauth2

Linkedin Ads is LinkedIn's marketing platform for creating, managing, and measuring paid campaigns across LinkedIn. It helps teams reach professional audiences with precise targeting, campaign analytics, and sponsored content tools.

28 Tools

Introduction

This guide walks you through connecting Linkedin Ads to Google ADK using the Composio tool router. By the end, you'll have a working Linkedin Ads agent that can list active campaigns with daily spend, compare ad performance by campaign objective, create report for sponsored content clicks through natural language commands.

This guide will help you understand how to give your Google ADK agent real control over a Linkedin Ads account through Composio's Linkedin Ads MCP server.

Before we dive in, let's take a quick look at the key ideas and tools involved.

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TL;DR

Here's what you'll learn:
  • Get a Linkedin Ads account set up and connected to Composio
  • Install the Google ADK and Composio packages
  • Create a Composio Tool Router session for Linkedin Ads
  • Build an agent that connects to Linkedin Ads through MCP
  • Interact with Linkedin Ads using natural language

What is Google ADK?

Google ADK (Agents Development Kit) is Google's framework for building AI agents powered by Gemini models. It provides tools for creating agents that can use external services through the Model Context Protocol.

Key features include:

  • Gemini Integration: Native support for Google's Gemini models
  • MCP Toolset: Built-in support for Model Context Protocol tools
  • Streamable HTTP: Connect to external services through streamable HTTP
  • CLI and Web UI: Run agents via command line or web interface

What is the Linkedin Ads MCP server, and what's possible with it?

The Linkedin Ads MCP server is an implementation of the Model Context Protocol that connects your AI agent and assistants like Claude, Cursor, etc directly to your Linkedin Ads account. It provides structured and secure access to your ad accounts, campaign groups, creatives, targeting data, lead forms, and organization content, so your agent can search ad accounts, inspect campaigns, create lead forms, review targeting options, and forecast ad inventory on your behalf.

  • Ad account discovery and creation: Have your agent search existing ad accounts by status or type, retrieve account details, or create a new ad account.
  • Campaign and creative review: Let the agent retrieve campaign group details and search your LinkedIn Ads creatives using available filters.
  • Audience targeting and forecasting: Direct your agent to explore targeting options such as industries, locations, seniorities, job functions, and skills, then check ad inventory forecasts for your planned audience, budget, and bid.
  • Lead forms and conversion tracking: Instruct your agent to create or retrieve lead generation forms and list the conversion rules connected to an ad account.
  • Organization content and audience data: Have your agent find LinkedIn organizations, review posting permissions, list organization posts, and inspect available audience segments.

What is the Composio tool router, and how does it fit here?

What is Composio SDK?

Composio's Composio SDK helps agents find the right tools for a task at runtime. You can plug in multiple toolkits (like Gmail, HubSpot, and GitHub), and the agent will identify the relevant app and action to complete multi-step workflows. This can reduce token usage and improve the reliability of tool calls. Read more here: Getting started with Composio SDK

The tool router generates a secure MCP URL that your agents can access to perform actions.

How the Composio SDK works

The Composio SDK follows a three-phase workflow:

  1. Discovery: Searches for tools matching your task and returns relevant toolkits with their details.
  2. Authentication: Checks for active connections. If missing, creates an auth config and returns a connection URL via Auth Link.
  3. Execution: Executes the action using the authenticated connection.

Step-by-step Guide

Step by step09 STEPS
1

Prerequisites

Before starting, make sure you have:
  • A Google API key for Gemini models
  • A Composio account and API key
  • Python 3.9 or later installed
  • Basic familiarity with Python
2

Getting API Keys for Google and Composio

Google API Key
  • Go to Google AI Studio and create an API key.
  • Copy the key and keep it safe. You will put this in GOOGLE_API_KEY.
Composio API Key and User ID
  • Log in to the Composio dashboard.
  • Go to Settings → API Keys and copy your Composio API key. Use this for COMPOSIO_API_KEY.
  • Decide on a stable user identifier to scope sessions, often your email or a user ID. Use this for COMPOSIO_USER_ID.
3

Install dependencies

bash
pip install google-adk composio python-dotenv

Inside your virtual environment, install the required packages.

What's happening:

  • google-adk is Google's Agents Development Kit
  • composio connects your agent to Linkedin Ads via MCP
  • python-dotenv loads environment variables
4

Set up ADK project

bash
adk create my_agent

Set up a new Google ADK project.

What's happening:

  • This creates an agent folder with a root agent file and .env file
5

Set environment variables

bash
GOOGLE_API_KEY=your-google-api-key
COMPOSIO_API_KEY=your-composio-api-key
COMPOSIO_USER_ID=your-user-id-or-email

Save all your credentials in the .env file.

What's happening:

  • GOOGLE_API_KEY authenticates with Google's Gemini models
  • COMPOSIO_API_KEY authenticates with Composio
  • COMPOSIO_USER_ID identifies the user for session management
6

Import modules and validate environment

python
import os
import warnings

from composio import Composio
from dotenv import load_dotenv
from google.adk.agents.llm_agent import Agent
from google.adk.tools.mcp_tool.mcp_session_manager import StreamableHTTPConnectionParams
from google.adk.tools.mcp_tool.mcp_toolset import McpToolset

load_dotenv()

warnings.filterwarnings("ignore", message=".*BaseAuthenticatedTool.*")

GOOGLE_API_KEY = os.getenv("GOOGLE_API_KEY")
COMPOSIO_API_KEY = os.getenv("COMPOSIO_API_KEY")
COMPOSIO_USER_ID = os.getenv("COMPOSIO_USER_ID")

if not GOOGLE_API_KEY:
    raise ValueError("GOOGLE_API_KEY is not set in the environment.")
if not COMPOSIO_API_KEY:
    raise ValueError("COMPOSIO_API_KEY is not set in the environment.")
if not COMPOSIO_USER_ID:
    raise ValueError("COMPOSIO_USER_ID is not set in the environment.")
What's happening:
  • os reads environment variables
  • Composio is the main Composio SDK client
  • GoogleProvider declares that you are using Google ADK as the agent runtime
  • Agent is the Google ADK LLM agent class
  • McpToolset lets the ADK agent call MCP tools over HTTP
7

Create Composio client and Tool Router session

python
composio_client = Composio(api_key=COMPOSIO_API_KEY)

composio_session = composio_client.create(
    user_id=COMPOSIO_USER_ID,
    toolkits=["linkedin_ads"],
)

COMPOSIO_MCP_URL = composio_session.mcp.url,
print(f"Composio MCP URL: {COMPOSIO_MCP_URL}")
What's happening:
  • Authenticates to Composio with your API key
  • Declares Google ADK as the provider
  • Spins up a short-lived MCP endpoint for your user and selected toolkit
  • Stores the MCP HTTP URL for the ADK MCP integration
8

Set up the McpToolset and create the Agent

python
composio_toolset = McpToolset(
    connection_params=StreamableHTTPConnectionParams(
        url=COMPOSIO_MCP_URL,
        headers={"x-api-key": COMPOSIO_API_KEY}
    )
)

root_agent = Agent(
    model="gemini-2.5-flash",
    name="composio_agent",
    description="An agent that uses Composio tools to perform actions.",
    instruction=(
        "You are a helpful assistant connected to Composio. "
        "You have the following tools available: "
        "COMPOSIO_SEARCH_TOOLS, COMPOSIO_MULTI_EXECUTE_TOOL, "
        "COMPOSIO_MANAGE_CONNECTIONS, COMPOSIO_REMOTE_BASH_TOOL, COMPOSIO_REMOTE_WORKBENCH. "
        "Use these tools to help users with Linkedin Ads operations."
    ),
    tools=[composio_toolset],
)

print("\nAgent setup complete. You can now run this agent directly ;)")
What's happening:
  • Connects the ADK agent to the Composio MCP endpoint through McpToolset
  • Uses Gemini as the model powering the agent
  • Lists exact tool names in instruction to reduce misnamed tool calls
9

Run the agent

bash
# Run in CLI mode
adk run my_agent

# Or run in web UI mode
adk web

Execute the agent from the project root. The web command opens a web portal where you can chat with the agent.

What's happening:

  • adk run runs the agent in CLI mode
  • adk web . opens a web UI for interactive testing

Complete Code

Here's the complete code to get you started with Linkedin Ads and Google ADK:

python
import os
import warnings

from composio import Composio
from composio_google import GoogleProvider
from dotenv import load_dotenv
from google.adk.agents.llm_agent import Agent
from google.adk.tools.mcp_tool.mcp_session_manager import StreamableHTTPConnectionParams
from google.adk.tools.mcp_tool.mcp_toolset import McpToolset

load_dotenv()
warnings.filterwarnings("ignore", message=".*BaseAuthenticatedTool.*")

GOOGLE_API_KEY = os.getenv("GOOGLE_API_KEY")
COMPOSIO_API_KEY = os.getenv("COMPOSIO_API_KEY")
COMPOSIO_USER_ID = os.getenv("COMPOSIO_USER_ID")

if not GOOGLE_API_KEY:
    raise ValueError("GOOGLE_API_KEY is not set in the environment.")
if not COMPOSIO_API_KEY:
    raise ValueError("COMPOSIO_API_KEY is not set in the environment.")
if not COMPOSIO_USER_ID:
    raise ValueError("COMPOSIO_USER_ID is not set in the environment.")

composio_client = Composio(api_key=COMPOSIO_API_KEY, provider=GoogleProvider())

composio_session = composio_client.create(
    user_id=COMPOSIO_USER_ID,
    toolkits=["linkedin_ads"],
)

COMPOSIO_MCP_URL = composio_session.mcp.url


composio_toolset = McpToolset(
    connection_params=StreamableHTTPConnectionParams(
        url=COMPOSIO_MCP_URL,
        headers={"x-api-key": COMPOSIO_API_KEY}
    )
)

root_agent = Agent(
    model="gemini-2.5-flash",
    name="composio_agent",
    description="An agent that uses Composio tools to perform actions.",
    instruction=(
        "You are a helpful assistant connected to Composio. "
        "You have the following tools available: "
        "COMPOSIO_SEARCH_TOOLS, COMPOSIO_MULTI_EXECUTE_TOOL, "
        "COMPOSIO_MANAGE_CONNECTIONS, COMPOSIO_REMOTE_BASH_TOOL, COMPOSIO_REMOTE_WORKBENCH. "
        "Use these tools to help users with Linkedin Ads operations."
    ),  
    tools=[composio_toolset],
)

print("\nAgent setup complete. You can now run this agent directly ;)")

Conclusion

You've successfully integrated Linkedin Ads with the Google ADK through Composio's MCP Tool Router. Your agent can now interact with Linkedin Ads using natural language commands.

Key takeaways:

  • The Tool Router approach dynamically routes requests to the appropriate Linkedin Ads tools
  • Environment variables keep your credentials secure and separate from code
  • Clear agent instructions reduce tool calling errors
  • The ADK web UI provides an interactive interface for testing and development

You can extend this setup by adding more toolkits to the toolkits array in your session configuration.

TOOLS

Supported Tools

Every Linkedin Ads action and event your agent gets out of the box.

Create Ad Account

Tool to create a new LinkedIn ad account for campaign management.

Create Lead Form

Tool to create a new LinkedIn lead generation form for ads.

Get Ad Account

Tool to retrieve a specific LinkedIn Ad Account by ID.

Get Ad Analytics

Tool to retrieve LinkedIn ad analytics and reporting metrics for campaigns, creatives, and accounts.

Get Audience Counts

Get estimated audience size for given targeting criteria on LinkedIn Ads.

Get Campaign Group

Tool to retrieve a specific LinkedIn Ads campaign group by ID.

Get lead form by ID

Tool to retrieve a specific LinkedIn lead form by its ID.

Get organization follower count

Tool to retrieve follower count for a LinkedIn organization.

Get organization access control list

Tool to retrieve organization access control list showing who has admin or poster rights for organizations.

Get organization page statistics

Tool to retrieve page view and click statistics for a LinkedIn organization page.

Get organization follower statistics

Tool to retrieve follower growth statistics for a LinkedIn organization.

Get organization share statistics

Tool to retrieve share and engagement statistics for an organization's content on LinkedIn.

Get Ad Supply Forecasts

Retrieve supply forecasts for LinkedIn ad inventory based on targeting criteria, budget, and bid settings.

Get Targeting Entities

Tool to retrieve targeting entities for LinkedIn Ads campaigns.

Get Targeting Facets

Tool to retrieve available ad targeting facets including industries, locations, seniorities, job functions, skills, and more.

List Conversion Rules

Tool to list all conversion rules for a LinkedIn ad account.

List DMP Segments

Tool to list DMP (Data Management Platform) segments for LinkedIn ad accounts.

List Lead Forms

Tool to list LinkedIn lead forms for an organization or by specific IDs.

List Organizations

Tool to search and list LinkedIn organizations by IDs, vanity name, or parent organization.

List LinkedIn posts

Tool to list LinkedIn posts by author or retrieve multiple posts by IDs.

Lookup organizations

Tool to batch lookup organization details by IDs without requiring admin access.

Register Upload

Tool to register an upload for media assets (images, videos) on LinkedIn.

Search Ad Accounts

Tool to search for LinkedIn ad accounts with filtering by status, type, and test mode.

Search Campaigns

Tool to search and list campaigns in a LinkedIn Ads account with filtering options.

Search LinkedIn Ads Creatives

Tool to search and list LinkedIn Ads creatives with filtering options.

Search Events

Tool to search and list LinkedIn events by organizer with filtering options.

Update lead form

Tool to update an existing LinkedIn lead form.

Update organization access control

Tool to update organization access control for a user on LinkedIn.

FAQ

Frequently asked questions

With a standalone Linkedin Ads MCP server, the agents and LLMs can only access a fixed set of Linkedin Ads tools tied to that server. However, with the Composio Tool Router, agents can dynamically load tools from Linkedin Ads and many other apps based on the task at hand, all through a single MCP endpoint.

Yes, you can. Google ADK fully supports MCP integration. You get structured tool calling, message history handling, and model orchestration while Tool Router takes care of discovering and serving the right Linkedin Ads tools.

Yes, absolutely. You can configure which Linkedin Ads scopes and actions are allowed when connecting your account to Composio. You can also bring your own OAuth credentials or API configuration so you keep full control over what the agent can do.

All sensitive data such as tokens, keys, and configuration is fully encrypted at rest and in transit. Composio is SOC 2 Type 2 compliant and follows strict security practices so your Linkedin Ads data and credentials are handled as safely as possible.

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