How to integrate AimTell MCP with Mastra AI

This guide walks you through connecting AimTell to Mastra AI using the Composio tool router. By the end, you'll have a working AimTell agent that can list aimtell websites by subscriber count, create segment for cart abandoners, summarize campaign delivery analytics this week through natural language commands. This guide will help you understand how to give your Mastra AI agent real control over a AimTell account through Composio's AimTell MCP server. Before we dive in, let's take a quick look at the key ideas and tools involved.

AimTell logoAimTell
Api Key

AimTell is a web push notification platform for managing websites, subscribers, campaigns, segments, and delivery analytics. Use it to send targeted browser notifications and measure engagement across your web push campaigns.

15 Tools

Introduction

This guide walks you through connecting AimTell to Mastra AI using the Composio tool router. By the end, you'll have a working AimTell agent that can list aimtell websites by subscriber count, create segment for cart abandoners, summarize campaign delivery analytics this week through natural language commands.

This guide will help you understand how to give your Mastra AI agent real control over a AimTell account through Composio's AimTell MCP server.

Before we dive in, let's take a quick look at the key ideas and tools involved.

Also integrate AimTell with

TL;DR

Here's what you'll learn:
  • Set up your environment so Mastra, OpenAI, and Composio work together
  • Create a Tool Router session in Composio that exposes AimTell tools
  • Connect Mastra's MCP client to the Composio generated MCP URL
  • Fetch AimTell tool definitions and attach them as a toolset
  • Build a Mastra agent that can reason, call tools, and return structured results
  • Run an interactive CLI where you can chat with your AimTell agent

What is Mastra AI?

Mastra AI is a TypeScript framework for building AI agents with tool support. It provides a clean API for creating agents that can use external services through MCP.

Key features include:

  • MCP Client: Built-in support for Model Context Protocol servers
  • Toolsets: Organize tools into logical groups
  • Step Callbacks: Monitor and debug agent execution
  • OpenAI Integration: Works with OpenAI models via @ai-sdk/openai

What is the AimTell MCP server, and what's possible with it?

The AimTell MCP server is an implementation of the Model Context Protocol that connects your AI agent and assistants like Claude, Cursor, etc directly to your AimTell account. It provides structured and secure access to your websites, subscribers, campaigns, segments, notifications, and delivery analytics, so your agent can manage audiences, prepare campaigns, send push notifications, review results, and track delivery activity on your behalf.

  • Website and subscriber insights: Have your agent list your AimTell websites, browse subscribers, review their attributes and notification history, and filter audiences by segment.
  • Audience segment management: Let the agent create, update, list, or delete audience segments used to organize subscribers and target campaigns.
  • Campaign draft management: Direct your agent to create and revise manual campaign drafts, review campaigns across supported campaign types, or delete drafts you no longer need.
  • Targeted push notifications: Instruct your agent to send a one-off push notification to selected subscribers, a segment, an alias, or your website's full reachable audience.
  • Delivery and campaign reporting: Have your agent track daily metrics, review campaign sends, deliveries, bounces, clicks, conversions, and revenue where available, or inspect recent notification logs.

What is the Composio tool router, and how does it fit here?

What is Composio SDK?

Composio's Composio SDK helps agents find the right tools for a task at runtime. You can plug in multiple toolkits (like Gmail, HubSpot, and GitHub), and the agent will identify the relevant app and action to complete multi-step workflows. This can reduce token usage and improve the reliability of tool calls. Read more here: Getting started with Composio SDK

The tool router generates a secure MCP URL that your agents can access to perform actions.

How the Composio SDK works

The Composio SDK follows a three-phase workflow:

  1. Discovery: Searches for tools matching your task and returns relevant toolkits with their details.
  2. Authentication: Checks for active connections. If missing, creates an auth config and returns a connection URL via Auth Link.
  3. Execution: Executes the action using the authenticated connection.

Step-by-step Guide

Step by step09 STEPS
1

Prerequisites

Before starting, make sure you have:
  • Node.js 18 or higher
  • A Composio account with an active API key
  • An OpenAI API key
  • Basic familiarity with TypeScript
2

Getting API Keys for OpenAI and Composio

OpenAI API Key
  • Go to the OpenAI dashboard and create an API key.
  • You need credits or a connected billing setup to use the models.
  • Store the key somewhere safe.
Composio API Key
  • Log in to the Composio dashboard.
  • Go to Settings and copy your API key.
  • This key lets your Mastra agent talk to Composio and reach AimTell through MCP.
3

Install dependencies

bash
npm install @composio/core @mastra/core @mastra/mcp @ai-sdk/openai dotenv

Install the required packages.

What's happening:

  • @composio/core is the Composio SDK for creating MCP sessions
  • @mastra/core provides the Agent class
  • @mastra/mcp is Mastra's MCP client
  • @ai-sdk/openai is the model wrapper for OpenAI
  • dotenv loads environment variables from .env
4

Set up environment variables

bash
COMPOSIO_API_KEY=your_composio_api_key_here
COMPOSIO_USER_ID=your_user_id_here
OPENAI_API_KEY=your_openai_api_key_here

Create a .env file in your project root.

What's happening:

  • COMPOSIO_API_KEY authenticates your requests to Composio
  • COMPOSIO_USER_ID tells Composio which user this session belongs to
  • OPENAI_API_KEY lets the Mastra agent call OpenAI models
5

Import libraries and validate environment

typescript
import "dotenv/config";
import { openai } from "@ai-sdk/openai";
import { Agent } from "@mastra/core/agent";
import { MCPClient } from "@mastra/mcp";
import { Composio } from "@composio/core";
import * as readline from "readline";

import type { AiMessageType } from "@mastra/core/agent";

const openaiAPIKey = process.env.OPENAI_API_KEY;
const composioAPIKey = process.env.COMPOSIO_API_KEY;
const composioUserID = process.env.COMPOSIO_USER_ID;

if (!openaiAPIKey) throw new Error("OPENAI_API_KEY is not set");
if (!composioAPIKey) throw new Error("COMPOSIO_API_KEY is not set");
if (!composioUserID) throw new Error("COMPOSIO_USER_ID is not set");

const composio = new Composio({
  apiKey: composioAPIKey as string,
});
What's happening:
  • dotenv/config auto loads your .env so process.env.* is available
  • openai gives you a Mastra compatible model wrapper
  • Agent is the Mastra agent that will call tools and produce answers
  • MCPClient connects Mastra to your Composio MCP server
  • Composio is used to create a Tool Router session
6

Create a Tool Router session for AimTell

typescript
async function main() {
  const session = await composio.create(
    composioUserID as string,
    {
      toolkits: ["aimtell"],
    },
  );

  const composioMCPUrl = session.mcp.url;
  console.log("AimTell MCP URL:", composioMCPUrl);
What's happening:
  • create spins up a short-lived MCP HTTP endpoint for this user
  • The toolkits array contains "aimtell" for AimTell access
  • session.mcp.url is the MCP URL that Mastra's MCPClient will connect to
7

Configure Mastra MCP client and fetch tools

typescript
const mcpClient = new MCPClient({
    id: composioUserID as string,
    servers: {
      nasdaq: {
        url: new URL(composioMCPUrl),
        requestInit: {
          headers: session.mcp.headers,
        },
      },
    },
    timeout: 30_000,
  });

console.log("Fetching MCP tools from Composio...");
const composioTools = await mcpClient.getTools();
console.log("Number of tools:", Object.keys(composioTools).length);
What's happening:
  • MCPClient takes an id for this client and a list of MCP servers
  • The headers property includes the x-api-key for authentication
  • getTools fetches the tool definitions exposed by the AimTell toolkit
8

Create the Mastra agent

typescript
const agent = new Agent({
    name: "aimtell-mastra-agent",
    instructions: "You are an AI agent with AimTell tools via Composio.",
    model: "openai/gpt-5",
  });
What's happening:
  • Agent is the core Mastra agent
  • name is just an identifier for logging and debugging
  • instructions guide the agent to use tools instead of only answering in natural language
  • model uses openai("gpt-5") to configure the underlying LLM
9

Set up interactive chat interface

typescript
let messages: AiMessageType[] = [];

console.log("Chat started! Type 'exit' or 'quit' to end.\n");

const rl = readline.createInterface({
  input: process.stdin,
  output: process.stdout,
  prompt: "> ",
});

rl.prompt();

rl.on("line", async (userInput: string) => {
  const trimmedInput = userInput.trim();

  if (["exit", "quit", "bye"].includes(trimmedInput.toLowerCase())) {
    console.log("\nGoodbye!");
    rl.close();
    process.exit(0);
  }

  if (!trimmedInput) {
    rl.prompt();
    return;
  }

  messages.push({
    id: crypto.randomUUID(),
    role: "user",
    content: trimmedInput,
  });

  console.log("\nAgent is thinking...\n");

  try {
    const response = await agent.generate(messages, {
      toolsets: {
        aimtell: composioTools,
      },
      maxSteps: 8,
    });

    const { text } = response;

    if (text && text.trim().length > 0) {
      console.log(`Agent: ${text}\n`);
        messages.push({
          id: crypto.randomUUID(),
          role: "assistant",
          content: text,
        });
      }
    } catch (error) {
      console.error("\nError:", error);
    }

    rl.prompt();
  });

  rl.on("close", async () => {
    console.log("\nSession ended.");
    await mcpClient.disconnect();
    process.exit(0);
  });
}

main().catch((err) => {
  console.error("Fatal error:", err);
  process.exit(1);
});
What's happening:
  • messages keeps the full conversation history in Mastra's expected format
  • agent.generate runs the agent with conversation history and AimTell toolsets
  • maxSteps limits how many tool calls the agent can take in a single run
  • onStepFinish is a hook that prints intermediate steps for debugging

Complete Code

Here's the complete code to get you started with AimTell and Mastra AI:

typescript
import "dotenv/config";
import { openai } from "@ai-sdk/openai";
import { Agent } from "@mastra/core/agent";
import { MCPClient } from "@mastra/mcp";
import { Composio } from "@composio/core";
import * as readline from "readline";

import type { AiMessageType } from "@mastra/core/agent";

const openaiAPIKey = process.env.OPENAI_API_KEY;
const composioAPIKey = process.env.COMPOSIO_API_KEY;
const composioUserID = process.env.COMPOSIO_USER_ID;

if (!openaiAPIKey) throw new Error("OPENAI_API_KEY is not set");
if (!composioAPIKey) throw new Error("COMPOSIO_API_KEY is not set");
if (!composioUserID) throw new Error("COMPOSIO_USER_ID is not set");

const composio = new Composio({ apiKey: composioAPIKey as string });

async function main() {
  const session = await composio.create(composioUserID as string, {
    toolkits: ["aimtell"],
  });

  const composioMCPUrl = session.mcp.url;

  const mcpClient = new MCPClient({
    id: composioUserID as string,
    servers: {
      aimtell: {
        url: new URL(composioMCPUrl),
        requestInit: {
          headers: session.mcp.headers,
        },
      },
    },
    timeout: 30_000,
  });

  const composioTools = await mcpClient.getTools();

  const agent = new Agent({
    name: "aimtell-mastra-agent",
    instructions: "You are an AI agent with AimTell tools via Composio.",
    model: "openai/gpt-5",
  });

  let messages: AiMessageType[] = [];

  const rl = readline.createInterface({
    input: process.stdin,
    output: process.stdout,
    prompt: "> ",
  });

  rl.prompt();

  rl.on("line", async (input: string) => {
    const trimmed = input.trim();
    if (["exit", "quit"].includes(trimmed.toLowerCase())) {
      rl.close();
      return;
    }

    messages.push({ id: crypto.randomUUID(), role: "user", content: trimmed });

    const { text } = await agent.generate(messages, {
      toolsets: { aimtell: composioTools },
      maxSteps: 8,
    });

    if (text) {
      console.log(`Agent: ${text}\n`);
      messages.push({ id: crypto.randomUUID(), role: "assistant", content: text });
    }

    rl.prompt();
  });

  rl.on("close", async () => {
    await mcpClient.disconnect();
    process.exit(0);
  });
}

main();

Conclusion

You've built a Mastra AI agent that can interact with AimTell through Composio's Tool Router. You can extend this further by:
  • Adding other toolkits like Gmail, Slack, or GitHub
  • Building a web-based chat interface around this agent
  • Using multiple MCP endpoints to enable cross-app workflows
TOOLS

Supported Tools

Every AimTell action and event your agent gets out of the box.

Create Manual Campaign

Create a manual push campaign as a draft only; this tool never schedules or sends it.

Create Segment

Create a named audience segment for a website from an AimTell segment definition.

Delete Manual Campaign

Permanently delete one manual campaign by ID.

Delete Segment

Permanently delete one audience segment by ID.

Get Analytics Over Time

Return a daily AimTell metric over a date range for all websites or one website.

Get Campaign Results

Return daily send, delivery, bounce, click, conversion, and available revenue results for a manual, event-triggered, RSS, or welcome campaign.

List Campaigns

Return one page of manual, event-triggered, RSS, or API push campaigns for an AimTell website.

List Notification Logs

Return one page from AimTell's sampled notification log for the last seven days, optionally filtered to one subscriber.

List Segments

Return all audience segments for an AimTell website, including the IDs and definitions used for subscriber filtering and campaign targeting.

List Subscribers

Return one page of subscribers for an AimTell website, optionally filtered by segment or subscriber ID and optionally including attributes or notification history.

List Websites

Return one page of websites available to the connected AimTell account, including site IDs needed by other tools.

Send Push Notification

Immediately send a one-off push notification to exactly one explicitly selected audience: subscriber IDs, one segment, one alias, or the website's full reachable audience.

Set Subscriber Attributes

Set custom attributes on one subscriber identified by subscriber UID, user alias, or email alias; supplied aliases may also be associated with the subscriber.

Update Manual Campaign

Update the content or targeting of an unscheduled, unsent, non-A/B manual campaign draft without scheduling or sending it.

Update Segment

Change the name or audience definition of an existing AimTell segment.

FAQ

Frequently asked questions

With a standalone AimTell MCP server, the agents and LLMs can only access a fixed set of AimTell tools tied to that server. However, with the Composio Tool Router, agents can dynamically load tools from AimTell and many other apps based on the task at hand, all through a single MCP endpoint.

Yes, you can. Mastra AI fully supports MCP integration. You get structured tool calling, message history handling, and model orchestration while Tool Router takes care of discovering and serving the right AimTell tools.

Yes, absolutely. You can configure which AimTell scopes and actions are allowed when connecting your account to Composio. You can also bring your own OAuth credentials or API configuration so you keep full control over what the agent can do.

All sensitive data such as tokens, keys, and configuration is fully encrypted at rest and in transit. Composio is SOC 2 Type 2 compliant and follows strict security practices so your AimTell data and credentials are handled as safely as possible.

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